
Yes its 2013,The 21st Century and we are all getting into this "Digital age Business".
Its amazing how we have all embraced Social media from Facebook,Twitter,Blogs and all that shenanigans.
Twitter has however proven and is still showing off as the most powerful social media tool ever!
A single tweet can travel across thousands within seconds,celebrities take their battles to twitter,make engagement announcements on twitter,announce new jobs and even new babies on twitter.
The "Go and die" widow would continue to thank social media which made the inhuman treatment meted out to her go viral and as such changing her situation for the better.
And you would have thought as a PR professional a certain Justine Sacco just about to board a flight to south Africa would know better than to tweet something like the statement below..

Its completely absurd,and shows the level of ignorance there is out there about issues relating to Africa and the black population at large.